Usability Testing
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Statistics
consistently show that when people don't know how to navigate a
website, or have trouble finding what they're looking for, they either
jump to a competitor's website or they abandon their search all together.
Web surfers usually don't have patience and are unforgiving when it comes to a website that doesn't consider usability and accessibility. As our name implies we know who is in charge: the user.
And what many decision makers forget, is that a website must sell itself. Nobody is there holding the customer's hand to help them navigate the site.
At Userking, we have great respect for usability standards. It is an essential part of our workflow. That is why when we are creating a website, we test, re-test, and test again. It is the only way we can be sure that the site will deliver what it is supposed to.
- Helps find problems in the early stages of the website development process.
- Saves redesign costs.
- Significantly helps reduce in call center inquiries.
- Increases the likelihood of usage and repeat usage.
- Helps meet the needs and expectations of users.
- In the long run, gives user satisfaction and helps the user to come back again and again.
- Ensures the site is learnable, memorable and error free.
